Apple’s 2025 back-to-school promotion provides eligible students, parents, and educators with complimentary accessories valued at up to $179 with the purchase of new Mac and iPad models. The offer is structured to provide a choice of freebies, including AirPods and other peripherals, with specific options varying by device category. This promotion is available for a limited time during the 2025 back-to-school season.
The promotion is available to qualified shoppers, which the source material identifies as college students, parents, and educators. The offer applies to purchases of select Apple devices. With the purchase of an eligible MacBook Air, MacBook Pro, or iMac, shoppers can receive a free accessory valued at up to $179. For purchases of an iPad Air or iPad Pro, the free accessory is valued at up to $129. The specific accessory options differ based on the device purchased.
For iPad purchases, the free options include an Apple Pencil Pro, valued at $119, or AirPods 4, valued at $129. The Apple Pencil Pro is compatible with the iPad Pro, iPad Air, and iPad mini. The AirPods 4 option is available with the purchase of an iPad Air or iPad Pro. A third option for these iPad models is to receive a $50 discount on AirPods 4 with Active Noise Cancellation, which normally cost $179.
For iMac purchases, the free accessory options are AirPods 4 with Active Noise Cancellation, valued at $179, or the AirPods Pro 2 for an additional payment of $70. The AirPods Pro 2 normally cost $249, so the $70 payment combined with the $179 value results in a total savings of $179.
For MacBook Air or MacBook Pro purchases, the free accessory options are similar to the iMac offer: AirPods 4 with Active Noise Cancellation for free, or AirPods Pro 2 for an additional payment of $70. Additionally, MacBook buyers can choose from three other free accessories: a Magic Mouse, a Magic Trackpad, or a Magic Keyboard with Touch ID. The free accessories for MacBooks are valued between $99 and $199.
The promotion is part of Apple’s broader back-to-school sale, which also includes savings on select Mac and iPad models. The source material notes that this offer “could encourage someone to buy something higher-end rather than a regular iPad,” as the Apple Pencil Pro is only compatible with the iPad Pro, iPad Air, and iPad mini. The promotion is designed to provide value to students and educators preparing for the fall semester.
While the primary focus of the provided sources is the back-to-school promotion, the source material also includes information about general Apple product deals available at various retailers. These deals include discounts on MacBooks, iPads, AirPods, and other accessories. For example, the source lists a $150 discount on the 13-inch M4 MacBook Air at Amazon, a $100 discount on the 2024 iPad mini 7, and a $100 discount on the 11-inch iPad Air M3. However, these are standard retail discounts and are separate from the free accessory promotion.
The source material also references Apple’s educational support services, including personal setup sessions, online guides, and free sessions at Apple Stores. These services are available to customers who purchase a new Mac. The “College Essentials” video playlist is mentioned as a resource for learning how to use devices to their full potential. Additionally, the source mentions tools for learning to build apps using Swift.
To take advantage of the back-to-school promotion, qualified individuals should purchase an eligible device from Apple’s education store or a participating retailer. The source material does not specify a particular sign-up process or verification method for this specific promotion, but it is implied that eligibility is checked at the point of purchase. The promotion is available during the 2025 back-to-school season.
In summary, the 2025 Apple back-to-school promotion offers a choice of free accessories with the purchase of new Mac and iPad models. The specific freebies available depend on the device purchased, with options including AirPods, the Apple Pencil Pro, and other peripherals. The promotion is available to college students, parents, and educators and is part of a broader seasonal sale.