Super Bowl LIX Freebies and Deals in Georgia: A Consumer Guide to Food Offers and Game-Day Perks

Super Bowl LIX, scheduled for February 9, 2025, in New Orleans, offers consumers across the United States, including Georgia, a variety of promotional food deals and freebies. While the primary events occurred in Louisiana, major restaurant chains and brands extend nationwide offers accessible to residents in Georgia. These promotions typically include discounted menu items, free food with purchase, and loyalty program incentives designed to enhance the game-day viewing experience. Additionally, historical context from previous Super Bowl events in Atlanta highlights how local festivities and fan experiences operate, providing insight into the types of activities that may accompany future events in the region.

National Food and Beverage Promotions

Several major restaurant chains offered nationwide promotions for Super Bowl LIX, accessible to consumers in Georgia via online ordering, mobile apps, or in-store visits. These offers often require specific actions, such as entering a promo code or ordering through a designated platform.

Applebee’s

Applebee’s Neighborhood Grill & Bar provided a significant promotion for Super Bowl Sunday. Customers who placed an online order of $40 or more on February 9, 2025, received 20 free boneless wings. This offer was valid for pickup or delivery orders placed exclusively through Applebee’s website or mobile app. To redeem, customers were required to add the wings to their cart and apply the promo code "SBWINGS25" at checkout.

Following the game, Applebee’s offered a secondary promotion based on game events. If a "Pick 6" occurred during the Super Bowl (an interception returned for a touchdown), customers could claim six free boneless wings on Monday, February 10, 2025. This redemption required a minimum purchase of $10. Customers could redeem the offer by mentioning "Applebee’s Pick 6 Monday" to their server in-restaurant or by using the code "PICK6" at checkout when ordering online.

Auntie Anne’s

Auntie Anne’s, the soft pretzel chain, brought back its signature Football Bucket for the Super Bowl period. On Super Bowl Sunday, February 9, 2025, rewards members who ordered a Football Bucket via the Auntie Anne’s Rewards app received a $5 off coupon. This coupon was valid for 14 days following the purchase. The Football Bucket typically includes pretzel bites and is designed for sharing.

Buffalo Wild Wings

Buffalo Wild Wings offered its traditional "overtime" deal for Super Bowl LIX. If the game between the Philadelphia Eagles and Kansas City Chiefs went into overtime, customers were eligible to receive six free wings (traditional or boneless) on February 24, 2025, between 2:00 p.m. and 5:00 p.m. local time. No specific purchase requirement was mentioned for this post-game redemption, though standard ordering procedures apply.

Burger King

Burger King provided a buy-one-get-one-free (BOGO) deal on Whoppers for members of its Royal Perks loyalty program. This offer was valid on Super Bowl Sunday when ordering through the BK App. Additionally, the brand offered a digital "Aim Game" within the app during the Super Bowl period, allowing users to play for incentives and win Burger King merchandise.

Chipotle

Chipotle offered a dynamic promotion during the Super Bowl broadcast. The brand posted codes for free entrees on social media whenever specific game conditions were met, such as a successful fourth-down conversion or an extra-point kick. These codes were limited to a maximum of 50,000 customers total, and each individual code was restricted to a smaller number of redemptions. Consumers were advised to act quickly and text codes to 888-222 for a chance to win.

Hooters

Hooters offered deals for both dining in and takeout. The "Post-Season Pick" was available for $16.99 and included 10 wings (any style), curly fries, and a Pepsi or Bud Light. For larger groups, the "Football Party Pack" offered 75 boneless wings for $70 or 75 bone-in wings for $90, including sauces and dressings. The "Quarterback Sack" included 50 boneless and 50 bone-in wings for $100. Members of the HootClub loyalty program could receive $20 off orders of $90 or more using the code "KICKOFF20" in the Hooters app until February 9.

McAlister’s Deli

McAlister’s Deli offered a discount on delivery orders between February 7 and February 9, 2025. Rewards members received a $5 discount on delivery orders of $25 or more.

Starbucks

Starbucks offered a post-Super Bowl promotion known as "Starbucks Monday" on February 10, 2025. Rewards members were eligible to receive a free tall hot or iced brewed coffee. To redeem, customers had to apply the "Starbucks Monday" coupon in the app before ordering or inform the barista at the point of sale.

Retail and Pet Food Promotions

In addition to restaurant chains, other retailers offered game-day relevant promotions.

Crowd Cow

Crowd Cow, an online meat retailer, offered 20% off its Chicken Wing Pack through February 28, 2025. This offer was targeted at consumers planning to cook at home for the game.

Chewy

While specific details on current promotions are limited to the provided data, general news reports indicate that pet supply retailer Chewy has historically offered pet treats and samples during the Super Bowl period. Consumers in Georgia interested in pet-related freebies should monitor Chewy’s website and app for specific Super Bowl LIX offers.

Frozen Food and Grocery Offers

Alex’s Awesome Sourdough

Alex’s Awesome Sourdough offered a Buy One Get One (BOGO) deal on its frozen pizzas at Sprouts Farmers Market locations. This promotion ran from February 3 to February 10, 2021. The brand highlights its naturally fermented dough and lower glycemic index. While this specific date range refers to a previous Super Bowl (Super Bowl LV), it indicates a pattern of grocery store promotions that may recur. Georgia residents with access to Sprouts can check for similar promotions during the Super Bowl LIX period.

Super Bowl Fan Experiences and Logistics (Atlanta Context)

Although Super Bowl LIX was held in New Orleans, information from previous Super Bowl events in Atlanta provides context on the types of fan experiences and logistical considerations that often accompany the event in major host cities.

Super Bowl Experience Driven by Hyundai

In Atlanta (Super Bowl LIII), the "Super Bowl Experience Driven by Hyundai" was a major fan event held at the Georgia World Congress Center. Unlike the free "Super Bowl LIVE" fan fest in Centennial Olympic Park, this event required paid admission. Tickets varied in price depending on the day, with adult tickets costing $40 and children’s tickets (ages 12 and younger) costing $10 on weekdays, increasing to $25 for children on Super Bowl weekend.

The event featured numerous attractions, including: * Viewing the actual Lombardi Trophy. * Viewing all 52 Super Bowl rings. * Football-themed games and challenges. * Free autographs from past and present NFL players. * The official Super Bowl gift shop.

Navigating the event required planning due to its massive size (800,000 square feet). Attendees were advised to visit before Thursday of Super Bowl week to avoid extensive wait times, particularly for the autograph station and Lombardi Trophy viewing, as out-of-town visitors arrive closer to the game. The event operated from 3:00 p.m. to 8:00 p.m. (and until 10:00 p.m. on some days) Monday through Wednesday.

Conclusion

For consumers in Georgia, Super Bowl LIX offered a variety of accessible food promotions through major national chains such as Applebee’s, Auntie Anne’s, Buffalo Wild Wings, and Burger King. Most offers required utilizing mobile apps, online ordering platforms, or loyalty programs to redeem discounts and free items. While the physical events for Super Bowl LIX took place in New Orleans, the promotional strategies utilized by brands—such as game-based codes, app-exclusive coupons, and volume discounts—remain consistent across regions. Consumers looking to replicate the game-day experience at home can leverage these offers alongside grocery promotions from retailers like Crowd Cow and potentially Sprouts Farmers Market.