The provided source material documents a range of promotional activities and free sample opportunities associated with the Listerine brand. These initiatives span various categories, including limited-time product giveaways, professional sample programs, and in-store promotional deals. The information indicates that Listerine offers free products through direct purchase incentives, professional welcome kits for dental students and practitioners, and in-person sampling events. Specific promotions have included free mystery plush toasts with purchase, free Listerine Professional Welcome Kits for eligible dental professionals, and free samples of new mouthwash formats distributed at public events. Additionally, the sources describe methods for obtaining Listerine products at no cost through couponing and store reward programs at major retailers such as Rite Aid, Target, and Walmart.
Free Product With Purchase Promotions
Listerine has executed product giveaways that require a purchase to redeem the free item. These promotions are often limited by time and stock availability.
Mystery Plush Toasts Giveaway
A notable promotion involved a collaboration between Listerine and the lifestyle brand Tasty Toastys. This offer provided customers with free limited-edition Mystery Plush Toasts when purchasing Listerine products. * Offer: Free Mystery Plush Toasts (valued at $18.90). * Requirement: A minimum spend of $18 on any Listerine product. * Availability: The promotion was valid until October 30, 2024, or while supplies lasted. * Product Details: The plush toys were shaped like toast slices with four collectible designs inspired by local flavors: Blueberry Ice Gems, Salted Egg, Chicky Floss, and Kopi Kaya. * Context: The promotion celebrated the launch of Listerine Total Care Cavity Protect Mild Taste, an alcohol-free formula containing fluoride, xylitol, and essential oils.
Professional and Student Sample Programs
Listerine offers a specific sample program targeting individuals in the dental field. This program provides a welcome kit containing samples.
Listerine Professional Welcome Kit
Dental students and professionals can request a free welcome kit directly from the manufacturer. * Eligibility: The offer is restricted to U.S. residents who are dental students or dental professionals. * Process: Participants must visit the company website, provide their dental status, contact information, and shipping details, and create an account. * Availability: The offer is subject to supply limitations ("While supplies last").
In-Person Sampling Events
Listerine conducts sampling events to promote new products directly to consumers. These events are tied to specific dates and locations.
National Coffee Day Event
A scheduled event took place in New York City to coincide with National Coffee Day. * Date: Monday, September 29, 2025. * Location: Rhythm Zero at 328 Bleecker St, New York, NY. * Offer: Free samples of the NEW Listerine On-The-Go Liquid Mouthwash (single-use packets). * Bonus: The first 150 consumers received a $5 voucher for Rhythm Zero. * Product Description: The new format delivers fresh breath and whole-mouth clean in a convenient single-use packet.
Retailer-Specific Deals and Freebies
Sources describe methods for obtaining Listerine products at no cost or at significantly reduced prices through the use of coupons and store loyalty programs. These deals are often time-sensitive and vary by retailer.
Rite Aid
Rite Aid has been a source of "moneymaker" deals where store rewards effectively refund the purchase price of Listerine products. * Smart Rinse Deal: A past promotion offered Listerine Smart Rinse Anticavity Mouthwash (500 ml) for 2 for $6.00 with a Wellness+ card. Using two $1.00 coupons reduced the cost to $4.00. Rite Aid then provided $2.00 in +UP Rewards, making the final cost equivalent to $1.00 per bottle. * Depends Fit Kits: While not a Listerine product, the source mentions a related freebie at Rite Aid where Depends Fit Kits purchased for $2.00 resulted in $2.00 in +UP Rewards, effectively making them free.
Target
Target has offered various incentives for purchasing Listerine products. * Gift Card Promotions: Past deals included a $5 Target Gift Card with a purchase of $20 or more in participating oral care products, which included Listerine. * Cartwheel Offers: A specific promotion involved plaid-design Listerine bottles available exclusively at Target. These products were supported by in-store deals and Cartwheel offers (a former Target discount program), making them available at reduced prices.
Walmart
Walmart has been a location for obtaining specific Listerine products for free using coupons. * Ultraclean Flosser: A past deal allowed shoppers to obtain a Listerine Ultraclean Access Flosser & 8 Heads for free. The regular price was $1.97, but a coupon could be used to bring the cost to zero.
Unverified Use Cases
One source describes a non-traditional use for Listerine mouthwash as a home remedy for dandruff. This information is presented as a suggestion rather than an official brand recommendation. * Method: Mix 1/2 cup of Listerine with 1/2 cup of water. Apply to towel-dried hair and scalp, rub in, leave for 5 minutes, and rinse thoroughly. * Warning: The source advises against using Listerine on broken or irritated skin due to the alcohol content, which may cause stinging and drying.
Conclusion
The available documentation confirms that Listerine provides free samples and promotional offers through multiple channels. Consumers can access free products via purchase-bonus promotions (such as the plush toy giveaway), professional programs for dental workers, and in-person sampling events. Additionally, strategic shopping at retailers like Rite Aid, Target, and Walmart, combined with couponing, has historically resulted in free or heavily discounted Listerine products. While some unverified uses for the product exist, the primary focus of the freebies and offers remains on oral hygiene promotion and product trial.