Prettygrafik is a digital design marketplace that offers a variety of free and commercial-use graphics, patterns, and craft files. Established in 2012, the brand has maintained a prominent position in the graphics category on platforms like Etsy for over seven years, boasting a marketplace of over 40,000 graphics. The company specializes in creating "fun and adorable" graphics, with a specific focus on commercial use illustrations, patterns, craft files, digital stamps, and freebies. Their collection is designed to appeal to digital artists, scrapbookers, and crafters looking for high-quality, instantly downloadable resources.
The availability of free resources, often referred to as "freebies," is a significant aspect of the Prettygrafik ecosystem. These resources are highlighted across various community sites and resource aggregators, including "The Graphics Fairy" and "The Hungry Jpeg." While Prettygrafik offers these materials to support the creative community, their usage is governed by specific licensing terms that vary based on the intended application—personal or commercial.
Licensing and Usage Terms
Prettygrafik maintains strict copyright protections over its products. According to their terms of use, all Prettygrafik products are copyrighted and cannot be claimed as the user's own. The brand explicitly prohibits the third-party sale or wholesale of their graphics. Users are forbidden from selling, trading, sharing, or giving away Prettygrafik designs—either as is or altered—as clipart packs, digital paper packs, scrapbook kits, or as part of image collections. Furthermore, sharing the original graphic files for free, even for personal use, is not permitted. Users are also restricted from using Prettygrafik graphics to create products for sale on competitor websites, such as digital download boutiques or stores that directly compete with Prettygrafik design.
Personal and Non-Profit Usage
For personal or non-profit projects, users are generally permitted to utilize Prettygrafik graphics without providing credit, provided that no money is generated from the project. This includes personal crafts, school projects, or non-profit giveaways. However, if a user shares a personal or non-profit project on a personal site, blog, or social media (for example, as a giveaway or freebie), specific requirements apply. The Prettygrafik artwork must be flattened, meaning it is uneditable and unextractable. Additionally, the user is required to provide graphic credit to Prettygrafik design, which must include a clickable URL link back to the Prettygrafik store (specifically http://luvly.co/users/Prettygrafik). This credit must be placed within the description and on the same page where the item is displayed.
Commercial Usage
Users intending to use Prettygrafik graphics to create commercial products for sale have two primary options, depending on the specific terms associated with the artwork pack or the purchase option selected.
Option A: Commercial Credit Required
Many of Prettygrafik's artwork packs come with a small commercial use license, typically defined as allowing up to 1,000 copies sold or less. To use this artwork commercially, the user must provide graphic credit to Prettygrafik design. This credit must include a clickable URL link back to http://luvly.co/users/Prettygrafik. The link must be placed on the same page as the product being sold or displayed.
Option B: Commercial No Credit Required If a user does not wish to provide the required credit, they must purchase a "no credit license" or "Commercial No Credit Required" option. This allows the user to sell products created with Prettygrafik graphics without including the attribution link. The specific cost and terms of this license are not detailed in the provided source data, but it is identified as a separate purchase option.
Product Offerings and Collections
Prettygrafik offers a diverse range of digital products available for download. Their inventory includes commercial use illustrations, patterns, craft files, digital stamps, and freebies. The brand is known for creating "adorable" graphics, often featuring themes such as pandas, foxes, orcas, pumpkins, skunks, monkeys, cupcakes, llamas, sloths, pineapples, and octopuses.
The Pretty Grafik Pack
One of their notable offerings is "The Pretty Grafik Pack," which contains over 2,200 elements. This pack is available for purchase (historically listed at $22) and includes the extensive collection of images shown in promotional materials. It is positioned as a comprehensive resource for creators seeking a wide variety of cute graphics.
The Hungry Jpeg Collaborations
Prettygrafik frequently collaborates with "The Hungry Jpeg," a digital asset marketplace. The Hungry Jpeg offers special deals, such as a "$3 deal every Friday." A specific collaboration mentioned is the "Fancy Shape Pack," which allows users to create pretty labels or upload files to cutting machine software to generate SVG cutting files. The Hungry Jpeg also offers bundles like the "Irresistible Bundle" and specific collections like the "Floral Doodle Collection."
Freebies and Aggregators
Prettygrafik freebies are highlighted on various third-party sites that curate free graphic resources. "Freeprettythingsforyou.com" serves as a directory for over 65 free graphic sites, listing Prettygrafik as a resource for thousands of free digital paper backgrounds, clipart, SVG files, fonts, and journaling images. Similarly, "The Graphics Fairy" is mentioned as a resource for vintage images, though Prettygrafik is distinct in its focus on modern, cute graphics. These aggregators help users discover Prettygrafik's resources alongside other free design assets.
Accessing Resources
Users can access Prettygrafik resources through several channels. The brand maintains a presence on platforms like Etsy and likely a dedicated website (referenced as prettygrafik.com). Additionally, resources are available through community sites for digital artists and scrapbookers. For users looking for a curated list of free graphic sites, resources like "Freeprettythingsforyou.com" provide direct links and descriptions of what Prettygrafik offers. Specific free packs, such as the "Fancy Shape Pack," have been sponsored by Prettygrafik and distributed through partners like The Hungry Jpeg.
Conclusion
Prettygrafik represents a significant resource for digital creators, offering a vast library of cute and commercial-use graphics. While the brand provides freebies and affordable packs, the usage of these materials is strictly regulated by copyright and licensing terms. Users must carefully distinguish between personal and commercial use, adhering to specific credit requirements or purchasing appropriate licenses to avoid copyright infringement. By utilizing resources such as The Hungry Jpeg and Freeprettythingsforyou.com, consumers can access these graphics while ensuring they remain compliant with Prettygrafik's usage policies.