In August 2019, Sprouts Farmers Market offered a variety of freebies and promotional deals accessible through their mobile application and in-store events. These offers provided consumers with opportunities to obtain free food products and discounts on grocery purchases. The promotions included digital coupons for free items, such as yogurt and almond butter, as well as cash-off coupons and event-specific giveaways associated with store grand openings. Access to many of these deals required downloading the Sprouts app, clipping digital coupons, or participating in specific text-to-receive programs. Additionally, broader promotional strategies, such as instant savings on larger orders and coupon book giveaways, were highlighted during this period.
Digital Coupons and App-Based Freebies
During August 2019, Sprouts Farmers Market utilized its mobile application to distribute digital coupons for free products. Consumers were able to access these offers by downloading or opening the Sprouts app and clipping specific coupons within the platform.
One notable freebie available in August 2019 was a coupon for free Kite Hill Yogurt. This offer was valid through September 15, 2019. To redeem this offer, users needed to locate the coupon within the Sprouts app and clip it to their account. The coupon could then be presented at the time of purchase to receive the yogurt at no cost. This promotion was identified as a freebie available through the app during the specified timeframe.
Another free product offered via the Sprouts app in August 2019 was free Barney Butter Almond Butter On-The-Go. This coupon was valid through September 30, 2019. Similar to the yogurt offer, consumers were required to download or open the Sprouts app and clip the digital coupon to access this free item. The availability of this freebie was confirmed for the August 2019 period.
In addition to these free food items, Sprouts offered a digital coupon for free Toby's Honey Mustard. This was described as a limited-time offer available at Sprouts Farmers Market. The process to obtain this coupon involved visiting the Sprouts website, entering a zip code, and filling out a form to receive a coupon for a free jar. While the specific expiration date for this offer was not detailed in the source material, it was promoted as a freebie opportunity during the relevant timeframe.
Text-to-Save and Instant Savings Promotions
Sprouts also promoted cash-off coupons through text messaging services in August 2019. A specific promotion offered $10 off a $50 purchase. This deal was valid for in-store use from August 11 through August 17, 2021 (though the year 2021 appears to be a potential typo in the source material, the context suggests it was part of the August 2019 promotional landscape). To receive this coupon, consumers were instructed to text "Savings" to the number 777688 and reply "Y" to subscribe to recurring automated alerts. Upon subscribing, a link was provided to generate a temporary barcode, which could be shown at the register to receive the discount.
The terms for the $10 off $50 coupon stipulated that the offer was valid in-store only and excluded Chula Vista, CA. A minimum pre-tax purchase of $50 was required to save $10. The offer limited one coupon per customer, per visit or transaction. It could be combined with manufacturer coupons, Sprouts in-ad coupons, and digital coupons. To receive the $10 discount, the minimum pre-tax purchase amount of $50 had to be met after all other discounts were applied. The discount did not apply to tax, alcohol, postage, or gift cards. This offer was not valid online or for prior purchases.
Another significant promotion available in August 2019 was a $50 off $75+ Instacart order promo code. This offer was valid through November 7, 2021. To use this promotion, customers added $75 worth of Sprouts groceries to their Instacart cart and applied the promo code "SPROUTS50" at checkout. The terms and conditions specified that this offer was for first-time Instacart customers only and was exclusive to orders from Sprouts Farmers Market. The promo code had to be applied to receive the discount.
In-Store Events and Grand Opening Giveaways
Sprouts Farmers Market frequently held grand opening events for new store locations, which included various freebies and giveaways. While specific grand opening dates varied, the promotional strategies employed at these events were consistent and relevant to the August 2019 timeframe.
For example, at a grand opening event, Sprouts often provided delicious muffin and coffee samples to everyone in line before the store doors opened. Upon checkout, every 15th shopper typically received a coupon book featuring Sprouts savings. Additionally, every customer received one free reusable bag with a purchase.
Grand opening weekend deals often extended beyond the initial samples. On Saturdays during grand opening weekends, the first 200 customers to make a purchase frequently received a coupon booklet for five free deli items. On Sundays, upon checkout, every 15th customer often received a coupon for $5 off a purchase of more than $15 to use on their next visit.
A specific example of a grand opening event occurred in Pittsburg, CA, where a new Sprouts location opened on June 27. While this date is prior to August 2019, the promotional details illustrate the types of freebies offered at these events. The first 200 customers on Friday and Saturday received a free reusable tote filled with freebies. The event also included a pop-up party with tastings and games, and an opportunity to win a $500 gift card. Additionally, a 20% off discount was available all weekend long.
Other Free Opportunities and Grocery Deals
Beyond direct Sprouts promotions, other free opportunities were highlighted in August 2019 that were relevant to grocery shoppers. For instance, consumers were directed to websites like FreeStuffTimes.com, which offered frequently updated lists of free Kindle ebooks. While not specific to Sprouts, these resources were often mentioned alongside grocery freebies. It was noted that these ebooks could be read on computers or mobile devices using the Kindle program, removing the need for a specific Kindle device.
Additionally, other food-related freebies were available in August 2019. For example, Raising' Canes offered a free box combo to members of their Caniac Club. To obtain this freebie, individuals needed to obtain a membership card at a Raising Cane's location and register the card online. A free box combo would then be available on the card within approximately a week.
Another food promotion mentioned was a free Lion King movie ticket available through August 31, 2019. This offer required the purchase of two participating Yoplait or Go-Gurt products in a single transaction. Consumers were instructed to take a photo of their entire receipt and submit it via a specific website to receive an email with a $13 Fandango promo code within 48 hours.
Sprouts also offered various other coupons and deals that were valid in August 2019. These included digital coupons for free items and cash-off coupons for larger purchases. The strategy of texting to subscribe to alerts was a common method for Sprouts to distribute these offers, allowing them to send recurring automated alerts regarding new deals and freebies.
Conclusion
In August 2019, Sprouts Farmers Market provided a range of freebies and promotions primarily through its mobile application and text messaging services. Consumers could obtain free products such as Kite Hill Yogurt, Barney Butter Almond Butter, and Toby's Honey Mustard by clipping digital coupons or filling out online forms. Additionally, cash-off coupons, such as $10 off $50 purchases, were distributed via text alerts, and significant discounts were available through Instacart partnerships. Grand opening events also offered physical freebies, including reusable totes, food samples, and coupon booklets. These promotions were designed to attract new customers and reward existing ones with savings on healthy and organic grocery items.
