Professional golf tournaments offer a range of complimentary benefits to both participating athletes and attending spectators, varying significantly based on role and ticket classification. These perks encompass equipment, travel accommodations, concessions, and merchandise, sourced directly from tournament sponsors, equipment manufacturers, and event organizers.
Freebies for Professional Golfers
Professional golfers receive substantial material support, primarily centered on equipment necessary for their sport. According to a breakdown provided by PGA Tour player Michael Kim, the availability of free golf clubs is extensive. If a golfer plays a specific club during a tournament, access to that equipment is described as "almost unlimited." Golfers acting as "free agents" may test various equipment and generally receive whatever they need, though excessive requests for limited-quantity items may be restricted. Equipment manufacturers, such as Titleist, provide specific allotments; Kim noted receiving three dozen golf balls every tournament week, with additional shipments available upon request, typically ranging from six to ten dozen boxes.
The distribution of this equipment involves a dedicated network of representatives. Equipment companies employ staff whose primary role is to place products into the hands of professionals. During practice rounds, bags of unclaimed clubs, including expensive prototypes, are often left for golfers to select. A veteran equipment rep explained that the job involves building relationships with players to ensure they consider specific brands when in need of new gear.
Beyond clubs and balls, golfers receive support regarding travel and apparel. The PGA Tour has partnerships with United Airlines, Omni Hotels, and Avis, granting players "decent status" with these services. Other participating partners, including FedEx, Bridgestone tires, BMW, AT&T, and Hyperice, offer discounts on their products and services. Apparel support varies by sponsor; some are noted for timely delivery, while others may provide seasonal clothing late in the season or offer ill-fitting gear.
Freebies for Tournament Fans
Spectators attending professional golf tournaments are increasingly eligible for complimentary concessions. At the 2025 PGA Championship held at Quail Hollow, holders of "Championship+" tickets received free food and non-alcoholic beverages. Specifically, these ticket holders were entitled to one entree, one snack, and one non-alcoholic drink per visit to any concessions market. This all-inclusive model was implemented to enhance the fan experience, reduce wait times, and position the tournament as innovative compared to other majors, including the traditionally low-priced concessions at The Masters.
Prizes and Giveaways
While fans receive direct concessions, participants in golf tournaments—particularly charity fundraisers—can win various prizes. These prizes are often donated by sponsors or secured through event software providers. Common prize categories for tournament winners include:
- Equipment and Tech: Premium golf bags (often customized for the winner), golf GPS watches, rangefinders, custom-engraved drivers or putters, and golf gloves.
- Experiences: Private lessons or masterclasses with PGA professionals, luxury vacations, and pro shop gift certificates.
- Cash and High-Value Items: Cash prizes, hole-in-one insurance coverage for large prizes (such as new cars or home entertainment packages), and signed sports memorabilia.
Additionally, raffles and auctions are common revenue drivers at these events, offering participants chances to win restaurant gift cards, spa packages, high-end electronics, and local experience passes.
Sources
- Professional golfers get so much free stuff at every tournament they go to
- PGA Tour player, Michael Kim, has been incredibly engaging with fans over the past few years on his X account.
- DoJiggy: Golf Tournament Prizes and Award Ideas
- Fans at PGA Championship get free food and drink
- Golf Status: Golf for Good