Vodafone UK’s VeryMe Rewards program, accessible through the My Vodafone app, provides mobile customers with weekly access to a rotating selection of discounts, free items, and exclusive offers. The program is designed for Vodafone’s pay monthly, pay-as-you-go, and SIM-only customers, offering incentives ranging from discounted cinema tickets and free coffee to prize draws for gift cards. While some offers are available to any Vodafone customer, others may require specific plans or actions. This article details the program's structure, eligibility, and the types of freebies and promotional offers available, based exclusively on information from official Vodafone sources and verified reports.
Understanding the VeryMe Rewards Program
VeryMe Rewards is Vodafone’s loyalty initiative, delivered through the My Vodafone mobile application. The program is available to all Vodafone mobile customers in the UK, including those on pay monthly contracts, SIM-only deals, and pay-as-you-go (PAYG) services. The core function of the app is to provide a platform where customers can view and redeem weekly offers. These offers change regularly, encouraging users to check the app frequently for new opportunities.
The program is powered by partnerships with various brands and services. For example, the “VeryMe Days Out” section is powered by Kids Pass, offering discounts on family attractions. Other partnerships provide access to dining deals, streaming services, and retail discounts. The rewards are not a guaranteed set of free products but rather a mix of competitions, discount codes, and complimentary items that vary by week and location.
Eligibility and How to Access VeryMe Rewards
Access to VeryMe Rewards is tied to having an active Vodafone mobile service in the UK. The program is not available to customers on Vodafone’s home broadband or business plans unless they also have a qualifying mobile service.
For Existing Vodafone Customers: To access the rewards, customers must download the “My Vodafone” app on their smartphone. Once logged into their Vodafone account, a button or tab labeled “VeryMe Rewards” on the app’s home page provides access to the current offers. The app itself is used for managing the mobile account, with VeryMe being a dedicated section within it.
For Non-Vodafone Customers: Individuals not currently with Vodafone can join the network to gain access to the rewards program. This does not require canceling an existing contract with another provider. The process involves: 1. Ensuring the current phone is unlocked. Customers may need to contact their current network to request an unlock, which may involve a fee if they are within the first six months or a year of their contract. 2. Requesting a free Pay-as-you-go SIM from Vodafone. This can be ordered online, and the SIM typically arrives within a few days. 3. Inserting the Vodafone SIM into the unlocked phone to connect to the network. 4. Downloading and validating the My Vodafone app with the new Vodafone number to access the VeryMe Rewards.
Types of Freebies and Promotional Offers Available
The offers within VeryMe Rewards span multiple categories, including entertainment, food and beverage, retail, and prize draws. The availability of specific offers can change weekly.
Entertainment and Leisure Offers
A significant portion of the weekly rewards focuses on entertainment, particularly cinema and dining. * Cinema Tickets: A recurring offer provides two tickets for £7 at Vue cinemas, valid any day of the week and at any time. A new code is issued every Thursday. This promotion previously featured Odeon cinemas before switching to Vue. * Free Coffee and Snacks: Regular offers include free items from brands like Costa Coffee and Millie’s Cookies. These have appeared multiple times in the program’s history. * Dining Discounts: Partnerships with services like “Eat Local,” powered by Gourmet Society, provide a 12-month free membership for 2-for-1 meals and 25% off food and drink at independent restaurants. Other dining-related freebies have included a free Tesco lunch meal deal.
Retail and Brand Discounts
Discount codes for online and high-street retailers are a common feature. * Fashion Retail: One example was a 45% discount code for Boohoo Man, applicable to full-price items (excluding sale items and selected lines). The discount did not apply to the £3.99 delivery charge, and only one code was available per user. This offer had a specific end date. * Other Retailers: The program has featured offers from brands such as Hotel Chocolate, Greggs, and Thorntons, which have occasionally provided freebies.
Prize Draws and Competitions
Vodafone regularly runs prize draws through the VeryMe app. * Argos Gift Cards: A past promotion offered a chance to win one of 2,000 £5 Argos eGift cards. Entry required downloading the app and tapping the ‘Rewards’ section to play. Winners were notified immediately, and the draw had a set closing date. * Event Tickets: The program has historically offered customers a chance to win free tickets to major UK music and sporting events, including the Glastonbury Festival. These opportunities are described as being available to hundreds of VeryMe Rewards customers each year.
Streaming Service Trials
Vodafone’s offers page indicates that customers may be eligible for extended trials of premium streaming services, though the specifics can vary by country and plan. Available options have included trials for: * Spotify Premium: Access to a large music library for offline listening. * NOW TV Entertainment Pass: Unrestricted access to a selection of UK entertainment channels. * Sky Sports Mobile TV: Unlimited access to specific sports channels on a mobile device. Typically, a customer can choose one premium content subscription service to use on their mobile and other devices. Activation is described as a simple process taking less than a minute.
Important Considerations for Users
While VeryMe Rewards offers a variety of benefits, there are important details to keep in mind. * Offer Rotation: The most critical aspect is that offers change every few days. Customers are encouraged to check the app regularly to see what is currently available. * Terms and Conditions: Each offer comes with its own set of terms. For example, discount codes may exclude sale items or delivery charges, and there may be a limit of one code per user. Prize draws have specific entry periods and prize quantities. * Program Value: The value of the program can depend on a customer’s habits. For instance, the £7 cinema ticket offer is highlighted as particularly valuable for frequent movie-goers. For others, the occasional free coffee or cookie may not justify any program-specific requirements. * Vodafone Together: Customers on a “Vodafone Together” plan, which bundles mobile and broadband services, may unlock exclusive monthly treats for the entire family through VeryMe Rewards, as noted in the source material.
Conclusion
Vodafone UK’s VeryMe Rewards program is a structured loyalty initiative that provides mobile customers with weekly access to a curated selection of freebies, discounts, and competitive offers. The program is accessible to all Vodafone mobile customers via the My Vodafone app, with a specific pathway for new customers to join the network and participate. The rewards are diverse, covering entertainment, dining, retail, and streaming services, with offers that change frequently to maintain engagement. While the program offers tangible benefits, its value is subjective and depends on how well the available offers align with a user’s interests and consumption patterns. Customers are advised to review the specific terms of each offer within the app before redemption.