Victoria’s Secret offers birthday rewards to its loyal customers through its VS & PINK Rewards program. These rewards typically include a monetary gift or discount, which can be used on purchases. The specific value and eligibility can vary based on membership tier and whether a customer holds a Victoria’s Secret credit card. Information about these programs is available through the brand’s official channels and third-party reward-tracking resources.
Understanding the VS & PINK Rewards Program
The primary avenue for receiving a birthday gift from Victoria’s Secret is enrollment in the VS & PINK Rewards program. This is a free-to-join loyalty program that provides members with exclusive offers, early access to sales, and points for purchases. To become eligible for birthday rewards, an individual must create an account, complete their profile by including their birth date, and remain opted in for marketing communications.
Once enrolled, the birthday reward is typically added to the member’s account automatically during their birthday period. Members can then access their rewards wallet online or through the Victoria’s Secret mobile application to retrieve the gift. The reward must be applied at checkout, either online or presented in-store, and it is subject to an expiration date listed in the account.
Birthday Reward Value and Tiers
The value of the birthday gift from Victoria’s Secret is not uniform for all members. It is structured based on membership tiers and credit card status. According to available data, the standard birthday reward for a general member of the VS & PINK Rewards program is $10. This is consistent for both free members and those who have achieved a Silver membership tier, which requires an annual spend of $300 or more.
For members who also hold a Victoria’s Secret credit card, the reward value can be higher. Cardmembers at the Silver tier are eligible for a $15 birthday reward. The Gold tier, which requires an annual spend of $750 or more, also offers a $15 birthday reward for cardholders. It is noted that credit card members may earn points faster and could receive higher birthday rewards as a result.
Eligibility and Redemption Process
To qualify for the birthday reward, specific actions must be taken. First, enrollment in the VS & PINK Rewards program is mandatory. Second, the member’s profile must include an accurate birth date. Third, the member must stay opted in for marketing communications to ensure delivery of the reward notification. The birthday reward is automatically added to the account, and members are instructed to check their rewards wallet online or in the app to claim it.
The redemption process involves applying the reward at checkout when making a purchase. The reward can be used online or in a physical store. It is important to use the reward before its expiration date. One source indicates that to be eligible for a birthday reward through the Victoria’s Secret Angel Credit Card program, a member must have made at least one purchase with the card in the last 12 months.
Alternative Birthday Offers and Discounts
Beyond the standard VS & PINK Rewards program gift, other birthday-related offers have been reported. Some sources mention that Victoria’s Secret may offer birthday discounts, ranging from 10% to 20% off an entire purchase. Eligibility for these discounts is sometimes linked to being a member of the Victoria’s Secret mailing list, with the discount code delivered via email during the birthday month.
Additionally, Victoria’s Secret is known to offer gift cards, which can be purchased for various denominations and used as a birthday present. The brand also occasionally provides birthday bundles, which combine lingerie, sleepwear, and beauty products into a curated gift set. These bundles are available for purchase and can be selected based on budget and preferences.
Context from Broader Beauty and Retail Birthday Programs
While the focus is on Victoria’s Secret, it is helpful to understand how its birthday rewards fit within the broader landscape of beauty and retail loyalty programs. Many brands offer birthday gifts to their rewards program members. For example, Sephora’s Beauty Insider program provides a free mini beauty set during the birthday month, with no purchase necessary for in-store redemption. Ulta Beauty Rewards members receive a special birthday gift and earn double points on purchases during their birth month.
Other brands, such as Kiehl’s and Lancôme, offer tiered birthday gifts or bonus points for their rewards program members. The Body Shop requires members to have shopped within the last 12 months to receive a $10 reward voucher. These examples illustrate that birthday freebies are a common strategy in the beauty and retail industries to enhance customer loyalty and engagement.
Conclusion
Victoria’s Secret does provide birthday gifts to its customers, primarily through the VS & PINK Rewards program. The standard reward is a $10 gift, with higher values of $15 available for credit card holders who meet certain spending tiers. Eligibility requires joining the free rewards program, completing a profile with a birth date, and opting in for marketing communications. The reward is automatically added to the account and must be redeemed before expiration. Alternative offers, such as birthday discounts and gift cards, may also be available. For the most accurate and current details, customers should refer to the official Victoria’s Secret website or their rewards account.