Wendy’s has announced a recurring promotional offer providing customers with free fries every Friday through the end of 2025. This promotion, often referred to as “FRYDAY,” is designed to drive weekly engagement with the brand’s digital ordering platforms. The offer is exclusively available through Wendy’s mobile app or website, requiring a purchase to redeem. While the promotion provides a free order of fries, specific exclusions apply to certain fry varieties, and the offer is subject to weekly limits.
The promotion is available at participating Wendy’s locations nationwide. To access the free fries, customers must have a Wendy’s digital account and redeem the offer within the app or on the website. The offer is valid for any size of the standard Hot & Crispy Fries, though some sources suggest selecting a larger size for maximum value. The promotion runs weekly, with a stated end date of December 26, 2025, according to some reports. The offer is limited to one free fry per person, per week.
Promotion Details and Eligibility
The core of the promotion is a free order of Wendy’s Hot & Crispy Fries with any purchase. The fries are described as natural-cut, skin-on, and sea-salted, then deep-fried until hot and crispy. The offer is available every Friday through the end of 2025. To qualify, a customer must make a purchase; the free fries are added to the order at no additional cost.
The promotion is exclusively digital. Customers must use the Wendy’s app or the brand’s website (wendys.com) to place an order and redeem the offer. The process involves logging into a Wendy’s account, locating the “Free Fridays” offer within the app, and applying it to a mobile order or loading it onto a card before scanning at the register for an in-person transaction.
Exclusions and Limitations
Not all fry varieties are eligible for this promotion. The offer specifically excludes Topped Fries, Seasoned Potatoes, and the Fuego Fries. The Fuego Fries are a new product introduced through a partnership with Takis and are not part of this free fries promotion.
The offer is limited to one free fry per person, per week. This restriction is designed to prevent abuse of the promotion and ensure it remains available to a broad audience. Customers are advised to check the offer terms within the app for any additional limitations.
How to Access the Offer
To participate in the Wendy’s FRYDAY promotion, customers must follow a specific process. First, they need to download the Wendy’s mobile app or visit the Wendy’s website. An existing Wendy’s Rewards account can be used, or a new account must be created. Once logged in, the free fries offer should be visible within the app’s promotions or offers section.
For mobile orders, the offer is applied during the checkout process. For in-restaurant orders, the offer must be loaded onto a digital card or payment method before scanning at the register. The offer cannot be redeemed without a digital transaction. The promotion is not available for in-person orders without prior digital engagement.
Value and Duration
The promotion provides a recurring weekly benefit, allowing regular customers to enjoy Wendy’s fries at no extra cost. For maximum value, some sources suggest selecting the large fries each week. The fries can be shared or saved for later, as they reheat well in an oven or air fryer.
The promotion is scheduled to run through the end of 2025, with one source specifying a final date of December 26, 2025. This provides a long-term opportunity for customers to save money on a popular menu item. The promotion is part of a broader trend of fast-food chains offering weekly freebies to drive app adoption and digital sales.
Comparison with Other Fast-Food Promotions
While Wendy’s is offering free fries every Friday, other fast-food chains have similar promotions. Reports indicate that both McDonald’s and Burger King also offer free fries on Fridays. However, the details of these competing offers are not provided in the source material. Consumers interested in free fries should check the specific terms and conditions for each brand’s promotion.
Integration with Wendy’s Rewards
The free fries promotion can be combined with Wendy’s Rewards, the brand’s loyalty program. Customers who are regular patrons of Wendy’s are encouraged to join Wendy’s Rewards to earn points on purchases, which can be redeemed for free food and other exclusive discounts. The free fries offer is separate from the rewards program but can be used in conjunction with it, potentially increasing overall savings.
Important Considerations for Consumers
Consumers should be aware that the offer is subject to availability at participating locations. While the promotion is advertised as nationwide, it is always advisable to confirm with the local restaurant. Additionally, the offer may be modified or discontinued by Wendy’s at any time, though the current stated end date is late 2025.
The requirement to make a purchase means the fries are not entirely “free” in the strictest sense, as a customer must buy something else to qualify. However, for those already planning to purchase a meal at Wendy’s, the fries add significant value at no extra cost.
Conclusion
Wendy’s FRYDAY promotion offers a straightforward and recurring benefit for customers who use the brand’s digital ordering channels. By providing free Hot & Crispy Fries with any purchase every Friday through the end of 2025, Wendy’s incentivizes app usage and weekly visits. The promotion is easy to access through the Wendy’s app or website, though it excludes certain fry varieties and is limited to one per person per week. For deal-seeking consumers, this represents a consistent opportunity to enjoy a popular menu item at no additional cost, especially when combined with existing purchase plans.